Digital marketers say the industry roles that will likely be disrupted most by artificial intelligence are content writers, email marketers, andsocial mediamanagers,according torecent research fromAuthority Hacker.

The reportwas based on data from a survey of 3,812 digital marketers.

Some 82% of respondents say content writers face a high risk of disruption from AI, 43% say email marketers face a high risk, and 34% say social media managers face a high risk.

Job roles with highest risk of AI disruption survey results

Just over half (50.6%) of digital marketers say they are concerned about AI threatening their job.

People's concerns about AI threatening their jobs

A third of digital marketers say their firm has already replaced some tasks that were traditionally done by people with AI.

Percentage of businesses that have replaced some human tasks with AI

Some 73% of digital marketers say they are at least slightly concerned about AI content's increasing similarity to content written by people.

Concern over AI's increasing similarity to human writing

About the research:The reportwas based on data from a survey of 3,812 digital marketers.

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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanjiis a writer, editor, and a content strategist. He is a co-founder ofICW Mediaand aresearchwriter for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, and the New York Times.

LinkedIn:Ayaz Nanji

Twitter:@ayaznanji