Question

Topic: Taglines/Names

Finding A Tagline To Edarat Group

Posted by Anonymous on10/15/2015 at 5:29 AM ET 250 Points
Looking for a new 'tagline' for Edarat Group :www.edaratgroup.comthat really conveys the key elements that support Edarat Group’s overall brand identity which typically conveys the heart of what Edarat Group does and it will be used across all communication channels and related content.
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RESPONSES

  • Posted byJay Hamilton-Rothon10/15/2015 at 7:50 AM Accepted
    So, what are the key elements for its brand identity? To who? Why should the target market care about these elements? How does the company compare to the competition?
  • Posted byjstileson10/15/2015 at 4:50 PM Accepted
    A scan of the web site yielded some background info. The site is a bit vague or genral at times but I think I got the gist of it.

    Maybe you can go with something like:
    Edarat Group
    - Engineering. Efficient technology. Solutions.


    Mind the punctuation, it is three concepts or one statement.


    For the group, From the Edarat web site:

    Edarat Group is based in Lebanon and operates on a regional scale. As such, our mission is to become the leader in providing cutting-edge Information & Communication Technology consulting services for Governments, Telecom, Banks, Large and Medium-sized Businesses in the Middle East and the Gulf. We aim to provide strategic IT planning that meets our clients’ vision and business objectives, as well as help our customers plan, implement, and manage integrated enterprise-wide ICT and Data Center Facilities infrastructures. Being vendor independent, we are committed to help our customers reduce operational cost, increase return on investment, and drive IT value.
  • Posted on10/23/2015 at 5:44 AM Author
    Thank you for the great ideas !
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