The Modern Marketer's Guide to Lifecycle Marketing

今天的营销人员不再仅仅依赖交易ditional lead and funnel management for long-term growth and value. Whether you're a small business, mid-market, enterprise, or anywhere in between, every touchpoint in the entire customer lifecycle is crucial. A lifecycle marketing approach maximizes the full customer journey, consistently elevates your brand, and delivers great customer experiences.

Join us to learn:

  • Why it's essential to shift from funnel to lifecycle marketing—and how to do it
  • Four best-practices for improving and automating your customers' holistic buying experiences—from acquisition to advocacy
  • Real-world business examples that prove the value of this essential marketing approach
Rate this

KEY DETAILS

  • Date:August 27, 2020
  • Length:45 minutes
  • Presenter:David Greenberg
  • Sponsor:Act-On Software
  • Topic:营销策略
  • Price:$0

REGISTRATION

Already a MarketingProfs subscriber?Sign into make registration easier.
Already registered?Sign into continue.

TERMS & CONDITIONS

By registering for this Sponsored Webinar,I agree to become a MarketingProfs subscriber (if I'm not one already) and receive editorial and marketing emails. I can change my email preferences at any time on the My Account page or unsubscribe using the link at the bottom of any email.

I've read and agree to all theTerms of Useand understand thePrivacy Policy.

Please check the box to continue.

THIS SPONSORED WEBINAR FEATURES:

David Greenberg

David Greenbergis the CMO atAct-Onand a self-proclaimed brand loyalty enthusiast who has 20+ years of marketing leadership experience.

LinkedIn:David Greenberg

SPONSORED BY:

Sponsored by Act-On Software
Act-On Software, the world's growth marketing leader, empowers marketers to engage targets at every stage of the customer lifecycle. We help you develop and execute smart, effective solutions based on actionable data so that you can grow your business and generate higher customer lifetime value.