Although Google is most well known among marketers for search, its Google Display Network (GDN) is also a powerful platform for advertisers.

Using GDN, businesses can reach a wide range of different audiences across the internet with display advertising.

An infographic (below) fromBraftoncovers how to make the most of the Google Display Network.

Specifically, it provides five best-practices to follow in order to ensure your GDN campaigns achieve the highest possible return on investment.

Check out theinfographic: