Question

Topic: Branding

New Business Branding - Your Thoughts Would Be Welcome

Posted by Anonymous on8/10/2004 at 12:42 PM ET 50 Points
I am in the process of launching a new company called Just Imagine and what we do is to take a photo (digital or not) and play with it in in photo software to make it look arty and fun. We then print it onto a stretch canvas for the customer to hang on their wall.

It is ideal for wedding photos, pictures of children, holiday snaps etc. The USP for Just Imagine is that it takes an ordinary photo and transforms it into an extra-ordinary peice of art that the customer has helped create.

You can buy in online or in a shop in the UK.

I am looking for a tag line and a series of key messages for the launch promotion.

I would love to hear your ideas.

Rosanne
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RESPONSES

  • Posted bySRyan ;]on8/11/2004 at 12:27 AM Member
    Hi, Rosanne --

    Sounds like a cool business to be in. Promise that if you like my ideas, you'll do a canvas of my daughter?? ;]

    Just Imagine
    "Who's on your wall?"
    or
    "People as art"
    or
    "Art becomes people"
    or
    "Your love is your art"

    Shelley
  • Posted byMushfique Manzooron8/11/2004 at 2:37 AM Member
    Hi rosanne

    why dont you just keep the name Just Imagine, no tag line. in my humble opinion that company/brand name is itself a great tagline... Just Imagine.

    in your launch promotion (i dont know what you actually have planned for this, if possible hilarious) you just showcase your services/products and just say "Just Imagine" when you are supposed to say the tag line. this will make audience to remember your company name and product/services and associate with fun/hilarious etc.

    Cheers!

    Mushfique
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