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In This Issue
+ How-To: Become a Must-Follow Account on Twitter
+ PRO Take 10: Be Bold With Your Social Business Agenda
+ Survey Says: Gen-Y Won't Buy Without User-Generated Input
+ Quick Take: Three Ways to Make Your Content Search-Friendly
+ My View: Is Social Media Killing the Website?
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How-To Four Easy Tactics for Becoming a Must-Follow Account on Twitter
By Slavik Volinsky
Twitter is a powerful channel that can help you connect with customers, promote products, and create brand awareness. Learn four tactics for making your Twitter account a social media heavyweight in your industry.Read More
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PRO Take 10 Author Series: How to Be Bold With Your Social Business Agenda
In just 10 minutes, Sandy Carter, author ofGet Bold: Using Social Media to Create a New Type of Social Business, shares how to create a social business agenda. You'll learn why businesses need to embrace social, how social makes friends for your company, and more.Read More
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Survey Says
Gen-Y Won't Buy Without User-Generated Input
提出的互动和社交媒体,Millennials are a consumer powerhouse who, when considering purchases, tend to value user-generated content more than other sources of information, such as the opinions of their friends and family.Read More
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Quick Take
Three Ways to Make Your Content Search-Friendly
Content is king. But not all content. Fresh and unique content is an increasingly critical factor for ranking well in search engine results pages. Does your content rise to a royal occasion? Here are three tips to ensure that it does.Read More
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My View Is Social Media Killing the Website?
By Franz Keller
As a multiple-hat-wearing marketing director, I regularly update our company website and social media outlets. I've noticed our social media activity grows while our site traffic remains unchanged. So, what's the point of having both?Read More
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@jaybaerWhy are America's fastest-growing companies killing their blogs? (fascinating from @markwschaefer) https:////bit.ly/xuV9bI
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Forum Today's Question
By daniel.lopezbraus 1/29/2012 at 8:13 PM
What do marketers need from market researchers? What consumer data is particularly hard to come by?Go To Question
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