SEO can quickly get complicated as algorithms change and marketers try to stay up-to-date on new technologies and content trends.
But the team at content marketing agencyOptimist提醒我们that sometimes we marketers overcomplicate things. (Who, us?!)
They put together the slightly tongue-in-cheek-but-still-usefulNo BS Guide to SEO, which you can see below.
And they remind us that SEO consists really of just three main components:
- Basic on-page and technical optimization
- Great content
- Showing your content to the right people
So take a deep breath, see where you arrive on the flowchart, and go tackle SEO: