Question
Topic: Career/Training
Proposal-writing For The Newbie
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Anyway--can anyone point me in the direction of an appropriate template that I can customize for my business (freelance graphic designer) and the particular project the prospect is asking for info on (a 20-page brochure design/layout/vendor mgmt)?
The competition is stiff. There are a number of full-blown firms also asked to bid. My spin is that I have a lot of experience dealing with this type of design client, and my low overhead (read: less expensive but not cheap). This particular project won't require writing or taking pictures or any web design--really, it's just the brochure. They will be providing the overall theme, copy and photography. My disadvantage: distance. The client is 8-hours away by car. All the other competitors are geographically convenient.
Another caveat: a friend of mine (whom I've worked with successfully in a past life) works for the company and has convinced his management to try me out. The RFP came to me from Purchasing, not the department that will be using my services. So, I'd like my proposal to at least be competitive with the others in terms of content and scope so I don't get dumped by the Purchasing person before it even gets upstairs.
My response to the RFP can make or break my reputation with this high-visibility client with deep pockets. The potential is there for a long-term relationship.
So, advice, please! Thank you!