Question
Topic: Other
Set Up/roll Out Of Internal Marketing Startegy
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I, in collaboration with our Human Resources Dept, have been charged with developing an internal marketing strategy to improve communication flow between staff members/departments both horizontally and vertically. We are looking to put in place a structure that staff will buy into that allows for important corporate information/messages to be distributed efficiently.
I am wondering would any of our members be able to provide interesting articles, case studies or insights into how one should best go about this. This is the first time we have looked at something like this and have the go ahead from senior management.
In terms of some background information. We have roughly 150 mid to highly skilled staff based mainly from one location.
All help/advice greatly appreciated!
Regards,
PG