Question
Topic: Taglines/Names
Need A Tagline For A Jewellery Start Up
I've been in the Indian jewellery industry for a decade now, in the area of high-end precious jewellery design. I have now started my own company, to promote in-house creations under the brand name 'PRECIOUS TALES'. Initially, the ratio of in-house jewellery offerings in silver and gold would be in a 90:10. However, eventually, I do hope to primarily focus on making customised precious jewellery for private clientele, to suit their specific needs vis-a-vis personal style, occasion for wear, budgets, etc. I would like the idea that - each jewel could come to mean more than an object of art / intrinsic value... it could come to resonate on a more deeper personal level to the wearer - to be reflected in the tagline. As a designer/creator, I do also believe in highlighting the story/tale that goes behind bringing a piece of jewellery to life, right from scratch.
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