The State of Modern Marketing Data Standards

The explosion of marketing channels means you have more data than ever—and it's often spread out among different teams and advertising partners, in email, and even on personal computers.

Such dispersed data makes proving ROI difficult—and it can put your company at risk for expensive violations of privacy laws.

Data standardization can solve all of those concerns, increasing your marketing ROI with better targeted ads, less wasted ad spend, and better attribution.

This free report presents seven steps for implementing data standardization at your company. Download it now to learn how you can...

  • Increase your advertising ROI by up to 30%—making data standardization a financial benefit, not a cost!
  • Protect your brand from running ads near unsuitable or unsafe content
  • Reduce wasted ad spend resulting from mismanaged or unorganized ad creative shared with partners and agencies
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KEY DETAILS

  • Release Date:October 30, 2023
  • Sponsor:Claravine
  • Topic:营销策略, Measurement & Analytics
  • Price:$0

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THIS REPORT IS SPONSORED BY:

Claravine

Claravineis The Data Standards Company. We help brands and agencies deliver on the promise of modern marketing by standardizing taxonomies, naming conventions, and metadata across all digital experiences. By taking the drama out of marketing data, teams can trust their data and make confident business decisions.