Question
Topic: Strategy
Trade Show/conference Giveaway Idea
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I'm in need of some assistance regarding the types of items that would be suitable for distribution/giveaway at a trade show geared towards the Building Automation Field/Consulting Specifying Engineers/HVAC Contractors/Controls Engineers, etc...We are sponsoring the event, and amongst the many things we want to do is have something handy at our booth/tables that attendees can take away with them. We have an internal meeting in the morning, which all attendees will present a list of ideas...The problem is, I completely lost track of this impending meeting, and have very little time to brainstorm... Any ideas would be greatly appreciated. Keep in mind, and those of you who have attended tradeshows/conference with similar offerings can confirm this, the item will probably be better received if it is compact and light in weight. What ever we decided on, it will most likely be augmented to include company logo and whatever verbiage we deemed complementary to our brand building strategy...
Thanks again ladies and gentlemen.