Member Profile

COMMUNITY NAME
mgoodman
Name
Michael Goodman
Email Address
MarketingProfs Member Since
July 9, 2003
Company
Dialogue Marketing Group, Inc.
Website
http://www.dialoguemarketinggroup.com
Job Title
Marketing/management consulting
About
Dialogue Marketing Group is a marketing/management consulting firm founded in 1979. Clients span a broad range of industries, product/service categories and business situations: consumer, B2B, industrial, not-for-profit; Fortune 100, small start-ups, privately-owned, public; domestic and international; high-tech, low-tech, no-tech.

President Michael A. Goodman is a veteran management consultant, entrepreneur, author, and serious crossword puzzle addict. He held senior positions at Procter & Gamble, Frito-Lay, and International Playtex before becoming a consultant.

特别的专长领域包括定位and branding, overall strategic planning and detailed planning for each marketing mix component, general business and performance metrics. Unique combination of engineering/technical and creative problem solving.

You can learn more about Dialogue Marketing Group on the website and more about Michael Goodman in thisinterview/article from the KHE Newsletter.
Total Questions Asked
27
Total Questions Participated
10227
Total Answers Accepted
8150
Expert Points: Cumulative Total
691897

Questions by mgoodman

Question Title
Experience with Oodi? Closed 6/26
Jay Hamilton-Roth Passes 750,000-Point Mark Closed 9/29
Experience with 'w3award' Closed 4/12
Jay Hamilton Roth over 500,000 points! Closed 7/15
Michael Dunne Reaches 100,000 points Closed 4/19
Market/Competitive Analysis Research Project Closed 1/9
Peter (henna gaijin) reaches the Century Club Closed 10/20
Can you believe 400,000 points for Jay! Closed 6/8
马库斯在本世纪理发师俱乐部 Closed 2/12
Calculating the Marketing ROI Closed 12/10
Chris Blackman passes 100,000-point mark Closed 10/5
Jay Hamilton-Roth passes 300,000 Expert Points Closed 9/21
Want to Partner with Procter & Gamble? Closed 6/9
Share your experience with new consultants Closed 4/16
Marketing and Marcom ... relationship Closed 2/23
Sales and Marketing (again) Closed 2/23
Jay Hamilton-Roth passes 200,000 Expert Points Closed 12/14
Is Telemoxie Really Home? Closed 11/12
Congratulations to Jay Hamilton-Roth Closed 4/5
Marketing Planning Software Closed 9/7
Small Business Marketing Planning Closed 9/7
TeleSeminar for Executive Job Seekers -- Nov 16 Closed 10/31
What do you know about the car-wash business? Closed 7/25
Free book revisited Closed 1/5
Free books available Closed 12/13
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Accepted Answers from mgoodman

Question Title
Quarterly church magazine title Accepted 8/11
name for customer appreciation event Accepted 6/7
Mindwell Hypnosis Accepted 3/18
Marketing Profs viable for Brand Promotion? Accepted 3/10
Trouble Deciding on Header for Press Release. Accepted 1/24
Trade Show Support Accepted 1/11
Tips on how to make the website customer friend? Accepted 12/16
How to improve Domain Authority quickly? Accepted 12/2
News for KHE moderators! Accepted 11/28
Can email marketing help me While my site has just Accepted 11/25
How to do E-Marketing for Online Store? Accepted 11/23
"MY Lesson in a Box" Website. Would you Buy? Accepted 11/19
Ideas on Online Marketing proposal structure Accepted 11/9
What is the best website design company? Accepted 11/7
Social Media Marketing Accepted 10/19
Branding Using my Name - Play on Name Accepted 9/14
What is ergonomic furniture? Accepted 9/7
Website for new restaurant Accepted 8/30
Building the Future!!! Accepted 7/7
Go to market for two divisions Accepted 6/25
Flipping products on Amazon to Ebay Accepted 5/30
What is best way to SEO Rank your website Accepted 4/28
When to give up on B2C efforts Accepted 4/27
Product Brands & Company Owners Accepted 4/25
Introduction Accepted 4/12
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Responses from mgoodman

Question Title
what is the averge size $$ of a marketing budget? Closed 8/30
How to increase brand image of computer products Closed 8/29
New, jazzed up, descriptive job titles Closed 8/29
maketing Closed 8/27
New Kids Bedding Company Needs a Great Tagline. Closed 8/27
how do you measure a value proposition? Closed 8/26
relation between attachment and brand Closed 8/25
T-shirts factory or suppliers Closed 8/25
what is product liability in marketing world? Closed 8/24
Marketing and the Bible Closed 8/23
Headline for Billboard Closed 8/20
Price increase notification letter Closed 8/19
Rebranding an Existing Business Closed 8/18
MARKETING STRATEGY IDEAS - CREATIVE!!! Closed 8/17
Help Publish/Distribute Latino Coloringbook series Closed 8/14
Which Logo should we use? Closed 8/8
Should small businesses adv or do direct mktg Closed 8/7
How can I get a manufacturer to take on my product Closed 8/5
Corporate branding and co-branding Closed 8/5
Replacement for Mkt. Ass. position @ med device co Closed 8/4
my unic question is what is the import Closed 8/4
How to increase direct marketing response rate? Closed 8/3
Online Branding and Patent Closed 8/3
Site redesigned to drive traffic to storefront Closed 8/3
Font in Logo Closed 8/2
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