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Together with programmatic advertising experts
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Summer Sale on #mpb2b
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MarketingProfs B2B Forum
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| To celebrate the return of summer, we're offering you a hot deal on the hottest marketing ticket in town! Grab your All-Access pass to the October B2B Forum by June 30 with code HOTB2B to save $150. Your ticket gets you three days of actionable, tactical learning on the topics that mean the most to B2B marketers, including a full-day, preconference workshop on October 12. Plus, creative networking and one-of-a-kind shenanigans! |
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| Profs Picks |
| sponsored |
| Everything makes more sense in context, and it's the same for advertising.In fact, contextual advertising can boost user engagement 4-10x, according to StackAdapt data. Using contextual targeting removes the barriers coming from privacy regulations on behavioral targeting. And it's gotten even better: Modern contextual advertising uses AI and machine-learning to make it more effective and scalable.StackAdapt's guidealso also contains two use cases for using contextual targeting in your own campaigns. Socheck out the e-book和很快的提高你的编程的广告。 |
| Afoot in the Neighborhood |
| MarketingProfs community goings-on |
| A new Working Webinar Series has launched!Pam Didner, Sales Enablement consultant and bestselling author ofEffective Sales Enablement, launched her all new hands-on series withAligning Marketing and Sales. |
| Our suite of B2B consulting and content servicesthat we callMarketingProfs DNA(Defensible Net Advantage) is especially designed for marketers who have important work to do but don't have the time or team to ensure success. If you need help withMarket Research,Branding,Analytics,Positioning & Messaging,Customer Experience, orDemand Generation, seehow MarketingProfs can helpyou. |
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| Are you a MarketingProfs PRO member—but not a member of ourPRO Facebook group?Don't wait... head over to Facebook and join hundreds of fellow PRO members to exchange ideas, network, and keep up to date on community goings on. |
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| News You Can Use |
| Updates from around the industry |
| CData SoftwareUnveils CData Arc Cloud to Automate B2B Workflows in MinutesBusiness Wire |
| CloudentityAnnounces Privacy-Centric Consumer Identity Management for Unlimited Users at Zero CostYahoo Finance |
| Indian FinTechFinBoxRaises $15M to Expand B2B Credit InfrastructurePYMNTS |
| DirectiveAnnounces International Expansion With Launch in AustraliaPR Newswire |
| KofaxAcquires B2B E-Invoicing NetworkTungstenThe Paypers |
| KnowellaAnnounces Launch of SaaS Platform That Can Enhance Workplace Safety with Digitization and AutomationYahoo Finance |
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