Question
Topic: Advertising/PR
Will Podcasts Grow In Importance For Advertising?
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I'm currently preparing a seminar thesis about podcasts, because the boss of the firm where I used to be an intern the last few months was a podcast maniac.
Sure, podcasting is en vogue (at least in Germany, maybe in the US it is already over by now), but I'm not quite sure if it will be a "revolution" or even of much importance in the advertising business.
What do you think?
(For those interested here is an interesting podcast about podcasts: [inactive link removed] sorry German only!)
Best wishes,
Al
[Moderator: Inactive link removed from post. 2/14/2011]