Question
Topic: Taglines/Names
Tagline For Medical Company/ultrasound Machines
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Usually there is always a trade off between performance and portability, but ours can do a lot with being as small as it is. This machine can be used for many different applications, not just pregnancies.
The only guidance I was given was that they wanted the tagline to highlight form meets function. Basically, your getting the most powerful machine without unnecessary and clunky features. Small on the outside yet big on the inside.
Our main benefits...
- Makes workflow more efficient.
- Allows for greater productivity, flexibility, and mobility.
- Better, clearer images that are processed faster
- Shortens exam times and gives more accurate results
- A smaller footprint. Much smaller and weighs less than other machines
I'm really hitting some roadblocks here and could use any bit of help–whether that's guidance or some quick options to get the juices going. They want the tagline to be strong, clear and show why doctors need this one over the other machines.
Here are some of the ones I came up with but didn't resonate when I presented them.
Adaptability Is Ability.
Vision and Versatility.
Adapted To Adapt.
Designed For Every Body.
Engineered For Every Body.
Patients Are The Purpose.
See The Power Within.
Purposeful Power.
Designed From The Inside Out. ** This one they liked the most but said it wasn't quite there **
Profound Purpose And Efficient Form.
Below are competitors' taglines for their ultrasound machines for reference.
- It understands your everyday
- Leading with versatility
- New waves in ultrasound technology
- Make it easy. Make it your own.
- Picture perfect ultrasound
- Premium at its best
- Versatility
- Extraordinary vision