Question

Topic: Taglines/Names

Tagline Needed For An Up-scale 55+ Development

Posted byheidibisbee上10/7/2020 at 12:13 PM ET 250 Points
We are in need of tagline options for a 55+ up scale development. This development has walking trails, making it desirable for those that enjoy that morning or daily walk and enjoy the elements of nature around their home.
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  • Posted byJay Hamilton-Roth上10/7/2020 at 12:23 PM Member
    Where is the development located?
    What's the name of the development?
    小径是开发的＃1独特功能吗？该地区的其他开发项目是否具有类似的功能？
  • Posted bymgoodman上10/7/2020，下午1:33 Accepted
    Where is this development? Exactly who is the primary target audience? What is most important for them? Why might they select your development over other similar developments in the area? What are the taglines of your major competitors? What is the name of your development?
  • Posted byheidibisbee上10/7/2020 at 1:40 PM Author
    The development name is Hanifin Farms and it is located in New Hampshire. As I mentioned, the target audience is 55+ empty nesters with disposable income, who enjoy nature
  • Posted byJay Hamilton-Roth上10/7/2020 at 1:46 PM Accepted
    There are likely other developments that are nature-based in your area. What's distinguishing? Are the amenities/value significantly better/different? Where is your target market located - in New Hampshire or elsewhere?
  • Posted bymgoodman上10/7/2020 at 2:20 PM Accepted
    您对标语的沟通目标是什么？当您的目标受众看到/听到标语时，您希望目标受众带走什么吸引人的好处？

    另一种方法：您将如何评估标语建议？您将使用什么标准来确定“赢家”？您怎么知道这是否是正确的标语？

    "Nature's Retreat"

    "Your Home in Nature"
  • Posted byMike Steffes上10/8/2020 at 10:31 AM Accepted
    Hanifin Farms
    "Cultivate an Experience with Nature"
  • Posted byheidibisbee上10/8/2020 at 5:06 PM Author
    我了解我在这里没有所有答案...我是外部代理机构，不幸的是，没有得到很多信息，这就是为什么我感到有些困惑的原因！
  • Posted byShelley Ryan上10/27/2020 at 6:34 PM Moderator
    Hi Everyone,

    I am closing this question since there hasn't been much recent activity.

    Thanks for participating!

    Shelley
    MarketingProfs
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