问题

Topic: Strategy

如何联系和聘用软件开发人员（2）？

Posted bydonlion2/14/2019在4:03 et et 125分
Hi,

不久前我以前问过这个问题。
Something odd seems happening.

Despite hyper and noise about blockchain the truth is the technology truly has great merits and forward looking entrepreneurs and corporations are seriously looking into leveraging it.
因此，需要这种专业知识应该继续增长。但最近我之前没有收到相同的查询。对于那些询问的人来说，新的一堆没有最终购买。我的方法和风格没有改变。所以，似乎很奇怪。

另一件事，许多大学生似乎表现出兴趣
区块科技。虽然我需要降低我的价格
them but if the numbers is good then that's perfectly ok.

顺便说一句，与创新中心合作的建议听起来很有趣，但没有工作，谷歌几乎不可能找到它们。

任何进一步的想法/想法都会受到赞赏。


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RESPONSES

  • Posted byJay Hamilton-Rothon2/14/2019在下午5:52 公认
    Are people inquiring about your offering buying or just looking? Did they find a better solution from your competition? What has changed in the marketplace? Have you done a recent competitive analysis to see where your strengths/weaknesses are?

    兴趣很好。购买是最好的。
  • Posted bymgoodmanon2/14/2019 at 6:05 PM 主持人
    My guess is that you are too focused on the technology itself and not on the unique BENEFIT your primary target audience would realize if/when they employ the technology. Promise the benefit rather than the "tool" you use to deliver it.
  • Posted bydonlion2019年2月2日下午7:44 作者
    @jay，我已经在短时间内卖了几十个，所以，它是想要的。

    @Michael, good thought, Michael, thank you.

    现在，我正在考虑如何到达大学生专业的计算机科学，但我对他们作为目标市场的一个问题是大学生往往想要免费获得东西......
  • Posted bymgoodmanon2019年2月2日下午12:34 主持人
    Regarding your student audience: Why should they want what you're selling? How will it benefit them? Will they get better grades? Will they earn credits toward graduation for what they learn? Will it help them land better jobs? Will they get paying internships? Will it enhance their social lives?

    If the benefit is attractive enough, you can probably charge them full price. If not, maybe the next step is to re-position the offering so the benefit is more compelling.
  • Posted bydonlion2/15/2019在下午5:03 作者
    Michael, thanks for posing valid questions.
    在实践层面,我母亲区块链培训ials will help college students majoring in computer science or information technology and who are interested in blockchain technology to gain practical knowledge in the field quickly so that it would give them a leg up in competition in getting paid internship and/or some side gig with startups or companies that are interested in this nascent technology.
  • Posted bymgoodmanon2/15/2019 at 8:50 PM 主持人
    So you can guarantee students who purchase your material that they will get a paid internship or side gig, or you will refund all the money they paid.
  • Posted bydonlion2019/15/2019在晚上9:02 作者
    How many universities including elite ones guarantee that their graduates would immediate find jobs they wish to have? And many of them charge a leg and an arm.

    据说，虽然没有保证，我的培训材料将使他们获得这项有偿机会的几率增加30％至55％。这不是一个有吸引力的投资回报率约为180美元吗？
  • Posted bytelemoxieon2/18/2019 at 8:16 PM 公认
    你是说你正在做同样的事情，但结果较少吗？

    What is the same? Are you using the same list? The same techniques? The same message? The same offer? Are you stressing the same benefits? If all these things are the same, I would certainly expect your results to decrease over time.

    你有没有考虑尝试不同的东西？你在做任何A / B测试吗？您能尝试对同一个人的不同消息，还是向新人的证明留言？
  • Posted bydonlion2019/18/2019在晚上10:33 作者
    @telemoxie,

    谢谢你的问题。

    让我在这里添加更多上下文。
    *区块链技术很复杂。因此，即使是良好的程序员也需要花费一些很多时间来研究它以获得专业知识。
    *免费文档没有很好地组织，不适合学习者。
    * My training materials are cohesive and designed to help learners to gain such knowledge in a logical manner. In comparison, some 2 or 3 days training program are both expensive and less effective.

    我认为最有可能是因为媒介了解我的培训材料基本上保持不变，因此，与相同的受众，较新的读者/感兴趣的方更少。

    顺便说一句，我没有任何清单。我正在努力弄清楚如何快速而便宜地达到大量初级软件开发人员或大学计算机科学学生......
  • Posted bymgoodmanon2019年2月2日下午1:00 公认
    If you prepare a good news release, you can probably get an article placed in college newspapers around the country. The keys will be to (1) offer valuable information about blockchain, (2) explain the benefit to students, and (3) make a compelling offer -- all without sounding like a blatant commercial.

    You might need to hire a copywriter to make this successful, but the task should be doable. Good luck.
  • Posted bydonlion2/20/2019 at 4:24 PM 作者
    Good thoughts, Michael, thank you.
  • Posted byShelley Ryan.on3/4/2019在下午2:57 主持人
    嗨，大家好，

    自从最近的活动没有太多的活动，我正在关闭这个问题。

    Thanks for participating!

    雪莱
    MarketingProfs
  • Posted bydonlion3/4/2019在下午3:03 作者
    Sure, thanks Shelley
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