线索质量

潜在客户质量：涵盖最新营销策略，技巧和策略的方法。

• The Key Ingredient of Marketing Campaign Success: Quality DataPhil Garlick
  就像您需要优质成分来制作美味佳肴一样，您需要优质的数据来确保成功的营销活动。这里有三个提示来确保您的数据...
  数据,Lead Generation,线索质量,Sales
• B2B购买者行为的三个趋势以及如何通过解决方案来产生质量线索Markus Linder
  Generating qualified leads remains a top challenge for B2B marketers. Here's how you can address three key B2B buying trends to earn buyers' attention and trust—and improve the quality of ...
  B2B Marketing,客户获取,客户行为,Lead Generation,线索质量,个性化,Personas,Sales
• Four Steps to a Winning Lead-Generation Process [Infographic]Laura Forer
  Creating a lead-generation strategy doesn't have to be complicated. This infographic walks you through four basic steps to get started.
  B2B Marketing,Lead Generation,线索质量,营销策略,测试
• 生成最高质量潜在客户的内容类型Ayaz Nanji
  Marketers say research reports and videos/motion graphics are the content types that generate the leads most likely to convert, according to recent research from Ascend2.
  内容,内容Marketing,内容Strategy,Landing Pages,Lead Generation,线索质量,Research Summaries,Sales,调查数据
• 如何最大化潜在客户生成活动的投资回报率伊万·克雷默（Ivan Kreimer）
  If you want your marketing and your business to succeed, you need to make the most of your lead generation campaigns and achieve the highest-possible ROI. Here are a few ...
  内容,内容Marketing,客户获取,Landing Pages,Lead Generation,线索质量,Metrics,ROI,Sales
• B2B Sales Reps Are Out of Sync With Buyers, But Is Marketing at Fault?Bruce Scheer
  销售人员常常不了解买方的世界或需求，也不知道传达真正的价值。但是是谁的错呢？卖家的？他们经常受到责备，但是...
  B2B Marketing,内容,客户获取,线索质量,Positioning,Print Collateral,Product Marketing,Sales
• Marketing Video: No Lead Left Behind卡西·尼尔森
  尽管太多的潜在客户肯定不是一个坏问题，但是如果公司的营销工作是由潜在客户量而不是...
  Lead Generation,线索质量,线索得分,Sales
• Unlock the Mystery of Lead-Capture Success [Infographic]Verónicajarski
  Crafting successful lead-capture strategies can be difficult and overwhelming. This infographic, however, can make unlocking the secrets of lead capturing easier.
  Lead Generation,线索质量,Measurement,Metrics,Sales,社交媒体
• Six Huge Lead-Generation Pitfalls That Are Hurting Your BusinessRob Manser
  Every marketing and sales team struggles with lead generation at some point. But are they making this battle even more difficult by committing these lead-generation mistakes?
  数据,High-Tech Marketing,Lead Generation,线索质量,线索得分,Sales
• 哪种B2B内容类型可提供出色的线索？Ayaz Nanji
  Product brochures are the most common content type created by B2B marketers, but whitepapers deliver the highest-quality leads, according to a recent report from the CMO Council and the NetLine ...
  B2B Marketing,内容,内容Marketing,内容Strategy,Lead Generation,线索质量,Research Summaries,Sales,Sales and Advertising,调查数据