人口统计学

人口统计学: How-to articles covering the latest marketing tactics, tips, and strategies.

• Teens' Favorite Social Networks, Fashion Brands, and RestaurantsAyaz Nanji
  Snapchat and Instagram are the most popular social networks among American teens, according to recent research from Piper Jaffray.
  人口统计学,Instagram,Research Summaries,Retail Marketing,Snapchat,社交媒体,Social Networking
• The Demographics and Motivations of Amazon Shoppers [Infographic]Ayaz Nanji
  根据Epsilon最近的研究，美国在美国的亚马逊购物者往往比一般人群更富裕，比一般人群更受教育。
  人口统计学,E-Commerce,Research Summaries,Retail Marketing
• The Complete Guide to Snapchat Advertising Targeting Options [Infographic]Laura Forer
  If you're advertising on Snapchat—or are thinking of doing so—bookmark this comprehensive list of segmenting and targeting options to make your ads more effective.
  广告,Behavioral Marketing,人口统计学,Segmentation,Snapchat,社交媒体
• The Technology Habits of Americans Age 50 and OlderAyaz Nanji
  大多数美国人age 50 and older are texting to keep in touch, using both a computer and smartphone, and connecting via social media, according to recent research from AARP.
  客户行为,人口统计学,移动营销,Research Summaries,社交媒体,Social Networking,技术
• Getting to Know Gen Z: Beliefs, Preferences, and BehaviorsAyaz Nanji
  Americans age 15-19 are more likely than older consumers to believe success comes from hard work, care about identity-based issues, value ads that showcase real people, and use visual-first social ...
  客户行为,人口统计学,Z.,Millennials,Research Summaries
• Segmentation Models Are Outdated: How to Update Your Marketing Segmentation PracticesVignesh Clingam
  For decades, marketers have meticulously segmented audiences on demographics and personas, but these methods are growing irrelevant. There are stronger predictors of buying habits.
  Customer Relationships,人口统计学,营销策略,Personalization,Personas,Segmentation
• The Podcast Explosion: The Who, What, and Why of Podcasts [Infographic]Laura Forer
  Podcasts have become a popular way for people to consume content, and there's no lack of options. Today's infographic explores the podcast boom by looking at who's listening, where they ...
  内容,客户行为,人口统计学,播客
• YouTube Advertising: The Complete Guide to Targeting Options [Infographic]Laura Forer
  Video ads can take more effort to produce than more static types of advertisements, so make sure that those ads are being seen by your key audience. Here's how to ...
  广告,Behavioral Marketing,人口统计学,Segmentation,社交媒体,YouTube
• LinkedIn广告：定位选项的完整指南[信息图]Laura Forer
  B2B营销人员正在寻找针对LinkedIn的广告可以帮助他们在正确的受众面前获得他们的品牌。但他们在选择那些时应该从哪里开始
  广告,B2B Marketing,Behavioral Marketing,人口统计学,LinkedIn,Segmentation,社交媒体
• Facebook和Instagram广告目标选项的完整指南[信息图]Laura Forer
  With so many targeting options for Facebook and Instagram ads, figuring out the combination that will give you the best results can be a challenge. Today's infographic clearly illustrates all ...
  广告,Behavioral Marketing,人口统计学,Facebook,Instagram,Segmentation,社交媒体